2. KINGII LIFE SAVING DEVICE

The pitch: Love water sports but hate unsightly tan lines caused by life jackets? That’s where Kingii comes in. Said to be the smallest inflatable device in the world, the Kingii lifesaver is worn around the wrist and consists of a rechargeable CO2 cartridge and an inflatable bag. Should the wearer come into difficulty they simply pull the handle on the cartridge and the bag will inflate, pulling them back to the water’s surface.

Cost: Pitched as both a business and a social enterprise to educate people about the dangers of drowning, Kingii has put no upper limit on the amount it plans to raise. To date the campaign has received over $628,000.

Return: Kingii is offering backers a huge range of perks depending on how much they pledge. Starting at $6 – which will buy you two refill cylinders for the Kingii device – donations go up to $29,999 which will see you receive 500 devices and 1,000 refill cylinders.

Website:www.indiegogo.com/projects/kingii-the-new-standard-in-water-safety#/story